The Loyalty Brand Products Division focuses on licensing, manufacturing, and selling customized licensed and promotional apparel and accessory products. This division was created in 2021 to integrate the acquisition of Global Neckwear Marketing and its Rivetz of Boston™ brand to expand the Company’s footprint commercially. Wahconah made the 100-year-old Rivetz of Boston the division’s flagship brand selling to private and public prep schools, universities, and colleges, as well as select corporate and fraternal organizations. The brand offers jewelry, belts, suspenders, cummerbunds, ties, and scarves, all customized per customer. The division also offers other brands, owned and licensed.